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Showing posts from April, 2016

How My Goodreads Ad Performed

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In February, I spent $20 for a Goodreads ad for my epic fantasy ebook Crimson & Cream. To place an ad, Goodreads charges you for an initial set amount (a minimum of $10) and each click your ad receives deducts the cost per click (CPC) from your total amount paid. For example, if you spent $10 to start your campaign, and set your CPC to $1, you would get charged $1 for each click, up to ten, when your $10 would be depleted and your ad would stop running. You can set the amount you pay per click, although the instructions indicate the more you pay per click, the higher priority your add receives in placement. If you don't receive any clicks on your ad, Goodreads will refund your money upon request.
So far, I've had $11.30 deducted from my $20 payment from a total of 10 clicks on my Crimson & Cream ad. Here's an update of the ad's performance results to date (other than sales, these statistics are provided on your Goodreads Campaign Page): Total views of my ad on …