I recently read a guest post on Indies Unlimited by Jason B. Ladd of IndieListers, a new website that features a free database of book promotion results. You have to sign up to view the results (and to enter your own data to share, if you wish), but registration is free, so I joined the site.
The IndieListers database displays actual performance results uploaded by authors on their advertising purchases. Currently, there are over 300 entries posted by authors on their various ad campaigns. What kind of results are posted? You can find the following information (depending on the level of detail the author provides while entering the data):
- The name of the advertising service(s) used,
- The fees paid to run the ad,
- The number of book downloads and the corresponding cost per download,
- The book's genre and sale price, and
- The book's title along with author comments.
- Total views of my ad on Goodreads: 126,357
- Total Amazon sales during add: 4
Author Update: I'm working on the second draft of Warlock & Wyrm, polishing the final three chapters before I move on to reading and editing the third draft.