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Showing posts from November, 2015

KDP Countdown Deal - My Gameplan

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I'm running my first Kindle Countdown Deal starting today with Mirrors & Mist, Book II of The Oxbow Kingdom Trilogy. I've previously done a few KDP Select Free events, so I thought I would try the other Kindle Promotional option.

A Kindle Countdown Deal is a KDP Select benefit that allows you to run a limited-time discounted-price promotion for your book. Amazon customers can see the book's regular price and the limited-time promotional price. A countdown clock shows how much time is left at the promotional price.

I selected the following days, durations, and discount prices from my KDP dashboard:

1 - On November 10 at 12:00 AM, for 108 hours the price will be $0.99 (67% off)
2 - On November 14 at 12:00 PM, for 60 hours the price will be $1.99 (34% off)
Then, on November 17 at 12:00 AM, Mirrors & Mist returns to the list price of $2.99

During the prior KDP Select Free promotions I ran, I would typically see a spike in free downloads, and an associated (much smaller…