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Showing posts from December, 2016

Holiday Fantasy Sale

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Mirrors & Mistis on sale for a BUCK at Amazon.  "The tension created by Mr. Skiera’s words is thick, the energy, heady and the loyalty of allies simply amazing! High adventure, dimensional scenes, sounds, smells and inner turmoil, it’s all here, all riveting, all addictive and an epic fantasy that will engage anyone with an eye for great storytelling."
And for FREE, find out how it all started in Crimson & Cream, Book I of the Oxbow Kingdom Trilogy.  Use code HS47W at Smashwords to download your free e-book. "I absolutely loved every minute I spent in this world. Your heart breaks for Jetsam, his band of orphans will make your heart ache . . ."
Warlock & Wyrm, the third and final book of The Oxbow Kingdom Trilogy releases in 2017.

Book Promotion Autopsy

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I ran another Kindle Countdown deal for my epic fantasy adventure Mirrors & Mist (Book II of the Oxbow Kingdom Trilogy) this past October 20th through the 23rd. I discounted the e-book from $2.99 to $0.99 for the 4-day promotional period on Amazon.

I invested $96 in advertising on three sites; BKnights (via Fiverr) ($11), BookSends ($45), and Bargain Booksy ($40).  I scheduled one promo during each day of the Countdown to better quantify the results for each specific vendor.  Here's how many books I sold on each day and how much each sale 'cost' in advertising dollars:
BKnights (10/20/16): 1, for a promo cost of $11 per sale.BookSends (10/21/16): 19, for a promo cost of $2.37 per sale.Bargain Booksy (10/22/16): 10, for a promo cost of $4.00 per sale. As shown above, you can see that none of the promotions were profitable this event. Since I experienced success with BKnights previously, I suspect the low sales this time may be due to reader saturation (I'd used BKnig…